There is a fine line between advertising and spam and unfortunately many business owners do not understand the difference between the two. This is important because while a clever, well planted internet marketing campaign can help to attract new customers and keep existing customers loyal, spam is likely to alienate both new customers and existing customers.
This can be extremely damaging to profit margins for the business owners. This article will take a look at a few basic Internet marketing strategies such as banner ads, email campaign and message board posts and describe how each can quickly cross the line from clever advertising, to spam...........
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